Link: http://link.brightcove.com/services/link/bcpid1185114685/bctid13157402...

NEW YORK (AdAge.com) -- Quoting Picasso, Geek Squad founder Robert Stephens said "good artists copy but great artists steal." He started his company with its signature uniforms and Volkswagen Geekmobiles in 1994 and was acquired by Best Buy in 2002. "I steal ideas from the hotel industry because I'm really in the hospitality business," he said. Mr. Stephens said his employees have to believe they're on a mission. "I tell them, 'You're not going to cure cancer at the Geek Squad, but you might mix the computer of someone who will.'"

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